Why don’t you preach the same thing to both genders? If kettle bells work for women and deadlifts work for men, why not preach both to both genders based on current capacity?
Muscles are different between genders, on average.
A woman's 1RM is a lower percentage of her body weight than a man's (on any exercise, on average), but she will usually be able to do more reps at e.g. 70% of 1RM.
So it makes sense to exercise that higher endurance, and kettlebells are very nice for their mix of strength/endurance work.
(I'm male and love both the barbell and the kettlebell).
