My wife just got an tablet and she absolutely loves it. She now uses it for absolutely everything she used to use her smart-phone for (except phone-calls I guess).
She can't understand why she has to pick up the phone to use Whatsapp. Her solution has been to just use Facebook messenger instead.
That was my reaction as well when I considered whatsapp: Why would I sign up for a IM service which only works on my phone?
You may play this as a strength, but for a considerable amount of the user-base it seems like a pointless limitation. And the user-base sees that every other competitor offers this feature, and to them whatsapp is suddenly no longer that interesting.
She can't understand why she has to pick up the phone to use Whatsapp. Her solution has been to just use Facebook messenger instead.
That was my reaction as well when I considered whatsapp: Why would I sign up for a IM service which only works on my phone?
You may play this as a strength, but for a considerable amount of the user-base it seems like a pointless limitation. And the user-base sees that every other competitor offers this feature, and to them whatsapp is suddenly no longer that interesting.