I think that 'good' businesses, or at least 'good' senior execs, care about more than the bottom line. Note that they still care about the bottom line because, hey, they have to make payroll.

But there are businesses out there that care about more than the bottom line.

'Good To Great' and 'Start With Why' are good books that document such businesses.

>In the business domain, is there really anything else to care about?

Unless you are a sociopath, the wellbeing of your employees and customers.

Unless your business is making money, you won't have any employees or customers.

I can agree with your sentiment, but that's all it is I'm afraid, at least according to my experience.

There's a big difference between caring only about money and making any money at all. To equate the two is ridiculous.

Businesses that can't manage both at the same time should not exist at all. Bankruptcy and liquidation is a perfectly fine solution for businesses that can only break even by screwing their customers and/or employees. I wish more of them would take it.