Seriously, who came up with the idea that you should have to scroll down at least one full screen page in order to see just the tiniest bit of actual content?
On the home page - okay, if you need to do so. But why, just why on content subpages? Do you really believe that your purple banner with Roboto is that incredibly beautiful that I want to just stare at it for a minute before scrolling down to the meat, each single time that I click on a link?
"The computer industry is the only industry that's more fashion-driven than women's fashion." Damn, Ellison was so right about that.
Don't get me wrong, I am actually a typographer, and I am the last person on earth who wouldn't value appropriate white space. But ... seriously, find the right balance!
On the home page - okay, if you need to do so. But why, just why on content subpages? Do you really believe that your purple banner with Roboto is that incredibly beautiful that I want to just stare at it for a minute before scrolling down to the meat, each single time that I click on a link?
"The computer industry is the only industry that's more fashion-driven than women's fashion." Damn, Ellison was so right about that.
Don't get me wrong, I am actually a typographer, and I am the last person on earth who wouldn't value appropriate white space. But ... seriously, find the right balance!