Solid question, and I don't blame you for being skeptical. I went through the normal submission process, and was reviewed by a moderator I don't know and have never met. I very explicitly didn't want any special treatment. I was told it met their guidelines.
My understanding, looking at the recent projects in the Technology and Web categories, is that they've loosened their enforcement of that guideline over the last year. Take a look at a search for "Social" in Technology, and you'll see a bunch of sites/apps that push that guideline:
https://www.kickstarter.com/discover/advanced?term=social&ca...
I think the fact that Upcoming is, first and foremost, an arts/technology event calendar weighed in its favor over, say, a social network for cats.
My understanding is that web sites shouldn't be crowd-funded because they have no end, given the need for ongoing hosting, as opposed to products that are a discreet "thing".
That's a good point. In this case, I think it's pretty clear that you are funding the resurrection-attempt. No guarantees it will work and that the site will then stick around, but you'll be funding the initial resuscitation.
My understanding, looking at the recent projects in the Technology and Web categories, is that they've loosened their enforcement of that guideline over the last year. Take a look at a search for "Social" in Technology, and you'll see a bunch of sites/apps that push that guideline: https://www.kickstarter.com/discover/advanced?term=social&ca...
I think the fact that Upcoming is, first and foremost, an arts/technology event calendar weighed in its favor over, say, a social network for cats.