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"Hi, I'm really not sure who I need to speak to but if I could take 30 seconds to explain who I am and what I'm looking for do you think we could work out if it's worth me speaking to anyone? Would that be ok?"

"Great thanks. My names is X, and my company does Y. Does it sound like there might be someone who it would be good for me to talk to? If it's a no then that is absolutely fine." Then go quiet.

This is the best opener I have used and it gets me a name and my call forwarded 80% of the time - which is the main aim of a cold call, if you're going in with getting a sale in mind it will always feel like a massive mountain.

Also, if in the 30 second explanation you can get something about them in first it works even better. Also, don't go over your 30 seconds.



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