Get someone to thoroughly proofread your site copy. I'm unsure if it was done in a rush or by someone who speaks English as a second language,<br /> but there's a lot of odd phrasing and ambiguity (more below).
The tagline doesn't make the product's intent clear and doesn't really capture my interest.
"Inch makes the dirty job for you. It performs on-the-fly synchronisation with the biggest CRMs while you can keep focus on clients and don't waste more time with non-revenue activities hereafter." - Awkward phrasing and typo (synchronization)
Add a light text shadow to the main hero image text - white on white is unreadable.
I'm not sure how I feel about the "be 1 of the 250" promotion. It seems fine to encourage people to try the beta as it provides incentive to try the latest thing while still having some level of forgiveness if/when things break, but 250 just seems very very small.
Header image transitioning on secondary pages (when the header is only ~100px tall) causes a lot of unnecessary overhead and lag.
The "How It Works" page having a "Get Inch" button every section seems a little too desperate. I'm all for optimizing conversion rates but that's just getting a little annoying like some kid trying to shout at you.
What is a "Millennial CRM Experience"? I mean, I understand that the younger generation is often categorized as "millennials", but it doesn't mean I like being associated with that generalization. Also, a large portion of your potential user base likely wont be millennials.
Blog layout is significantly different from the rest of the site. Logo goes back to blog root, not the site root.
"During our beta we are syncing connected CRMs every 20 minutes. That means if you add new or modify any data in your inch app, those changes will be synced into the connected CRM within 20 minutes maximum." I don't work in sales but anything less than near-instant updates seems unacceptable.
"Yes, we treat data safety seriously. You can read it further in our Terms&Conditions , or Privacy Policy" Nobody wants to read your T&C or Privacy Policy to find out why their information is secure. Provide a concise summary on the FAQ and then have the legalese in those.
Most of these things are small stuff that can be fixed, but at the end of it I think the biggest problem is I'm still not quite clear on what your product does and how it'll make my life easier (assuming I was in sales). Either way, congrats on launching beta (big milestone) and keep iterating until it sticks.
Get someone to thoroughly proofread your site copy. I'm unsure if it was done in a rush or by someone who speaks English as a second language,<br /> but there's a lot of odd phrasing and ambiguity (more below).
The tagline doesn't make the product's intent clear and doesn't really capture my interest.
"Inch makes the dirty job for you. It performs on-the-fly synchronisation with the biggest CRMs while you can keep focus on clients and don't waste more time with non-revenue activities hereafter." - Awkward phrasing and typo (synchronization)
Add a light text shadow to the main hero image text - white on white is unreadable.
I'm not sure how I feel about the "be 1 of the 250" promotion. It seems fine to encourage people to try the beta as it provides incentive to try the latest thing while still having some level of forgiveness if/when things break, but 250 just seems very very small.
Header image transitioning on secondary pages (when the header is only ~100px tall) causes a lot of unnecessary overhead and lag.
The "How It Works" page having a "Get Inch" button every section seems a little too desperate. I'm all for optimizing conversion rates but that's just getting a little annoying like some kid trying to shout at you.
What is a "Millennial CRM Experience"? I mean, I understand that the younger generation is often categorized as "millennials", but it doesn't mean I like being associated with that generalization. Also, a large portion of your potential user base likely wont be millennials.
Blog layout is significantly different from the rest of the site. Logo goes back to blog root, not the site root.
"During our beta we are syncing connected CRMs every 20 minutes. That means if you add new or modify any data in your inch app, those changes will be synced into the connected CRM within 20 minutes maximum." I don't work in sales but anything less than near-instant updates seems unacceptable.
"Yes, we treat data safety seriously. You can read it further in our Terms&Conditions , or Privacy Policy" Nobody wants to read your T&C or Privacy Policy to find out why their information is secure. Provide a concise summary on the FAQ and then have the legalese in those.
Most of these things are small stuff that can be fixed, but at the end of it I think the biggest problem is I'm still not quite clear on what your product does and how it'll make my life easier (assuming I was in sales). Either way, congrats on launching beta (big milestone) and keep iterating until it sticks.
EDIT: Fixing formatting.