I think you're reading some kind of general anti-capitalism into the post that isn't there. Bogost's view seems to be that chasing short-term profit is a significant problem in this sector, which is why he uses Microsoft as a counterexample of something that was a profit-oriented business but still managed to keep stable APIs, because they were oriented longer-term. If he were trying to make a general anti-market or anti-capitalist point it would make no sense for both his pro and con examples to be large for-profit tech companies.