I say that rather than focusing on women's rights or men's rights, we as a society need to put more of an emphasis on equality overall, and making a concerted effort to eliminate sexism from both directions at the same time. In doing so it would help with the issue of the historically oppressed group B from rising to a point in which group A is now oppressed, as either a byproduct of the increase in rights or as revenge for their oppression. While men are oppressed in ways that many people fail to notice, and are expected to act in certain ways and exhibit "manliness", a men's rights movement is not the answer. What is needed is an individual rights movement, to allow everyone equal opportunity to do what they want and be who they are, so long as it does not infringe on anyone else's rights. When the focus is on gaining rights for a single group then typically that group will end up either above the other group(s) or it will remain lower, resulting in continued discontentment. If men fight for equal rights, while not equal they may still receive additional rights, but these may come at the cost of women not having these rights, and so the cycle repeats.