Potentially yes, but not likely in my opinion (and in the opinion of people I talk with) and the fact is that most do it, usually they do it when they actually start building it, but we all know that many even big companies, sell first, develop later. Those who develop first and hope they'll find a market, sometimes just end up with a great piece of code with no way to make money out of it.
sell first develop later is a sound strategy, especially if you are building a product/service for enterprise. Sometimes you can even get a prospect to finance the development process. However, i don't really see how you can do the same thing if building a b2c product - except through a kickstarter campaign.
