Depends what you mean by "concerted sales" versus inbound marketing. Inbound marketing has a sales component.
If you want to know more about inbound marketing, check out Hubspot. They coined the term "inbound marketing". Hubspot is pretty pricey but their software handles all aspects of web marketing from getting visitors, to leads to customers (I.e. they're cheap if they do what's promised). They provide intensive training on all topics too, so there's the maximum chance you'll be following recommended, proven practices rather than wondering how to construct campaigns, landing pages, email marketing campaigns etc.
My email's in my profile if you want to know more.
Btw this probably isn't the best time of day to post this on hn, do a few google searches like "best time to post on hacker news" to figure that one out.
Thanks for the reply. I've heard of HubSpot and read their blog frequently. I've got some experience in inbound marketing but was looking to see see if it would be better to get on the phone calling up leads all day rather than writing blog posts, email marketing etc for Concept Cupboard.
If you want to know more about inbound marketing, check out Hubspot. They coined the term "inbound marketing". Hubspot is pretty pricey but their software handles all aspects of web marketing from getting visitors, to leads to customers (I.e. they're cheap if they do what's promised). They provide intensive training on all topics too, so there's the maximum chance you'll be following recommended, proven practices rather than wondering how to construct campaigns, landing pages, email marketing campaigns etc.
My email's in my profile if you want to know more.
Btw this probably isn't the best time of day to post this on hn, do a few google searches like "best time to post on hacker news" to figure that one out.