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There is a big difference between outsourcing a logo v outsourcing software. For one, you can see everything you're paying for on one screen and there's no timeline issues etc. You get a finished product and it has a fixed scope.

Now, the logos may not be as good as done by a true design company, BUT, unless you are a big B2C brand, nobody cares what your logo is like.

However, if you're having a critical piece of software written for your business, then clearly you need to care about that - outsourcing may or may not be the best option, just as using 99designs for a logo may or may not be the best option.



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