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Here's the difference: as a developer I don't feel the least bit threatened by the existence of spec work. I know that it's not a substitute for what I do.

Designers claim to know this too, but then they get really defensive.

So which is it? Do pro designers really provide value that can't be had through a spec-work site? If yes, then they have nothing to worry about.

The anti-spec-work argument is based on a false dichotomy: the alternative for most of those designers on 99designs is not a pro designer job. It's not getting paid to do any kind of design at all. Work gets done on spec because it's a very low friction way to operate, and if you increase the friction enough these little transactions never happen at all.



> Here's the difference: as a developer I don't feel the least bit threatened by the existence of spec work. I know that it's not a substitute for what I do.

I am unqualified to answer this because I am not the kind of designer 99designs would threaten. What I do is very different and unreplicable in a spec-work environment, so one could almost say I have an unfair advantage.

I agree that if spec work didn't exist, most of those jobs would be produced for free. But the remaining portion would be produced by professional or professional-to-become designers, and that would produce a surplus for the economy, and I'd hazard a guess that the surplus would be larger than what it currently is—but obviously it's just my reasoning, not hard data.




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