The first theory assumes that some consumers will wait until both phone are available to make a choice. Obviously, some will choose iPhone and some S3.
The second theory says that some people will go to buy an iPhone, and instead get an S3 when no iPhones are in stock. Again, plausible. This comment has nothing to do with which phone is better.
It is implied though - if we speculate that most people go to buy an iPhone it sort of implies that iPhone is what people want (people generally want the best) and if they end up with something else it is the second best. No?
No. It implies that's what a significant number of people want. I don't even know how you can argue against the simple logic of it. Millions of people walk into the store looking for a Galaxy S, they get a Galaxy S. Some other millions walk in looking for an iphone and can't buy one but can buy any of 10 other phones. Some of them will end up waiting, some will end up not buying anything, some will end up buying those other phones. Ergo sales spike.
I don't believe the second theory said "most". The author just said some people will go to buy a new iPhone, find it out of stock, and buy an S3 instead.
Not to belabor but he claimed it was a common occurence - for it to be a common occurence enough to contribute meaningfully towards the increase in S3 sales the number of people would have to approach most :)
The first theory assumes that some consumers will wait until both phone are available to make a choice. Obviously, some will choose iPhone and some S3.
The second theory says that some people will go to buy an iPhone, and instead get an S3 when no iPhones are in stock. Again, plausible. This comment has nothing to do with which phone is better.