After spending a few minutes browsing the site, I still don't get how it works. The JS makes sense, but what happens on the back end to save the edited content? How does it work with "any CMS"?

As a web developer, I don't need an explanation of how "magical" this it is to be able to edit on the page, but I do need to know how it works!

If you're targeting this at developers, the well-designed CTAs and screencasts matter less that a simple explanation of what's actually going on. I don't need to read that I can "quickly integrate" -- I just want to know the exact details and make my own judgement.

It basically works like Google Analytics, but writes dynamic content to the page.

I'm sorry you weren't able to find what you needed. We really appreciate feedback and would love to get suggestions on how best to articulate our product and update our content accordingly.

As a dev this should help you get started: https://copybar.io/#developerSection

I haven't seen anyone else point this out, so I will - that background bugs me to no end!

Here's an alternative image, in half the filesize, that is much easier on the eyes: https://dl.dropbox.com/u/291229/anywhere2.jpg

And this is what it looks like: https://dl.dropbox.com/u/291229/copybar.png

Whether or not you use it, thanks for the write up!

You should investigate those bounces, they're pretty high for traffic like this.

Thanks for the note. What do you think that number should look like?

From a source such as HN on something targeted like this I'd expect it to be much lower (<50%) the rate observed may be due to slow load times or landing page design or some other factor. There definitely seems to be some disconnect between expectations and what was found on the other side of the click.

Possibly someone that did a comparable launch on HN could give exact figures if they're willing to part with them then you could compare notes to see what works and what does not.

These can be tricky things to dig up, sometimes eye tracking is a solution to figure out where the disconnect is. There was a HN start-up working in this field (GazeHawk) but they've been acquired by facebook.

Saw it last week as well. Looks nice. What do you use to make the content directly editable? A javascript library of some sort?

We use http://imperavi.com/redactor/ as our wysiwyg editor, HTML5 data attributes, js, and a bunch of server-side engineering.

Do you have a ruby gem?

Yep. http://rubygems.org/gems/copybar

or https://github.com/copybar/copybar-gem

well I'm sold. I'm not sure if this is a recent thing but I remember the first time I saw this link I didn't see ruby so I just closed it without really digging. Perhaps that should go up there with your list of supported platforms.

Great work.

Looks like you've turned that Sign-up button to green from black...kudos guys :)

Thanks.

Nice! this is a cool service, pretty excited to see it taking off

nice luck you got there, no one responding my Ask HN. :(

I added a comment. Good luck!

Thank you