I get a real sense from some UX designers that following what he says is uncool. The vibe I get is one of how some people don't want to follow older people, with that 'we will do what we think best' sort of attitude. As thought UX is based on fashion not on concrete principles.
I've seen a few youngish graphic designers calling themselves "UX designers" even though they have zero learning, experience, or apparently knowledge in UX. They're just copying fashions they think are "cool" while genuinely thinking they're doing something clever. They gave me the impression that they simply don't know UX is a discipline of its own with a long history of actual user-centric research.
It's a form of arrogance, determined they know best. On the rare occasions that they get to the feedback stage (rather than just rushing on to the next project), they've acted stunned when they realised that people have difficulty using something they designed, and they were absolutely determined that the user in question must be incredibly stupid. Thoughts of the usability of what they've built don't even enter their mind.
I'd like to hope these people are in the minority, but when I see poor user interfaces in so many different places, I'm not so sure.
I get a real sense from some UX designers that following what he says is uncool. The vibe I get is one of how some people don't want to follow older people, with that 'we will do what we think best' sort of attitude. As thought UX is based on fashion not on concrete principles.