Why don't they just make more plausible sounding brand names, especially with the advent of LLMs which can just barf out reasonable sounding ones that you can trust even if you don't speak English, and is almost as easy to do as smashing MIZOUW on the keyboard?

Gemini just gave me these as novel brand names for a sleep mask - some are not bad, all are better than random capital letters.

Umbra, Somnia, Driftdown, Ocula, Night Plume, Hushcover, Stillpoint, Aetheria