A lot of sponsors have shyed away from YouTube because of the fake views and bot... | Hacker News

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		typpilol 77 days ago \| parent \| context \| favorite \| on: YouTube addresses lower view counts which seem to ... A lot of sponsors have shyed away from YouTube because of the fake views and botting problem. Some were paying big money to streamers with 20,000 live viewers. Even though 19000 of those were fake. The sponsor then sees the ad and did terribly and doesn't sponsor anyone else in the future.

bluGill 77 days ago [–]

That is why big companies calculate returns. That type of fraud predates the internet. you can be sure one of the first newspapers tried it.

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