Google wasn’t really an ad company on day one, either.

https://en.wikipedia.org/wiki/Google?wprov=sfti1#Early_years

> The next year, Google began selling advertisements associated with search keywords against Page and Brin's initial opposition toward an advertising-funded search engine.

Ads are coming. https://www.theverge.com/news/759140/openai-chatgpt-ads-nick...