I've seen this happen first hand. I joined a lean startup full of smart hackers building software in a fast-growing industry. It was great, and we made a load of money. Then problems started happening, and we blamed people: incompetent, tired, one-offs, whatever.

Then our customers started getting serious and regarded these events as unacceptable, just as they became statistically certain, and impossible to manage out. So costs have gone up, processes multiplies, checks increased. And now lean startups are nipping at our heels...

Think medicine.