A recommended read for all early stage founders and for employees too if you are one of the earlier team members.
One thing we do and still do even at 15+ people is we call each and every new signup on the phone.
We do it for these reasons:
1) How did you find us?
2) Do you need help starting?
3) (Implicit: we care)
It probably works because what we have it’s a B2B platform.
However, our target group is software developers and maybe surprisngly these phone calls are really really nice.. once you get over the ”no, I am noy calling you to sell anything”-phase :)
One thing we do and still do even at 15+ people is we call each and every new signup on the phone.
We do it for these reasons:
1) How did you find us?
2) Do you need help starting?
3) (Implicit: we care)
It probably works because what we have it’s a B2B platform.
However, our target group is software developers and maybe surprisngly these phone calls are really really nice.. once you get over the ”no, I am noy calling you to sell anything”-phase :)