I'd happily click through some "see this article for $0.49" or even 1.99, but I won't subscribe to "1 month for 1.99" because I've been conditioned to expect that this will either start billing me 19.99 per month in perpetuity, or that it will take half an hour of my time to cancel, or both.
How is your reasoning? If an article isn't even worth 50 cents, then why is it worth your time to read it? We only have limited time in this world, death is approaching swiftly.
The reasoning being that at that price you make your profits on volume. Not a lot of people are going to buy an article unless the price is pretty much throwaway.
A physical copy of the daily newspaper is $2. There’s no way I’m paying $0.50 for one article in the entire newspaper. It should probably be less than $0.05 an article.
But you can't pay 5c to read just an article in the physical newspaper either. You'd pay $2 for the entire newspaper if there's an article there that you really want to read. Likewise you don't get a 5c discount in McDonalds for removing the pickle.
And now Google today has launched "Offerwall", which lets publishers accept payments of 50 cents for one-day access to their websites. Exactly like buying a physical newspaper.
