"Meta’s ad business is “in as strong a position now as it’s ever been,” said Brian Wieser, an analyst and founder of the consulting firm Madison and Wall. The company’s share of the global digital ad business is around 15 percent, he said. Last year, almost all of Meta’s $164 billion in revenue came from advertising."
TL;dr: Advertising business injects more advertising.
"Meta’s ad business is “in as strong a position now as it’s ever been,” said Brian Wieser, an analyst and founder of the consulting firm Madison and Wall. The company’s share of the global digital ad business is around 15 percent, he said. Last year, almost all of Meta’s $164 billion in revenue came from advertising."
TL;dr: Advertising business injects more advertising.