Right? And I think that's what keeps bringing me back to REBOL, and thus Red. They don't appeal to me on the face of them. Like, the code examples look interesting but in a "magical" kind of way that strikes a little bit of fear into my engineering heart. But with that kind of pedigree, I can't dismiss the ideas. If Sassenrath came up with it, I bet there's a kernel of awesomeness inside.
I suspect a lot of the magic will fall away after realizing the block data structure (the square brackets) are pretty close to a Lisp list. And just like in Lisp, they're used for both code and data. One big difference is words are evaluated by default instead of just the first word in a list, so there's nowhere near as much nesting, and whenever an expression ends the next one can begin with no delimiter (but use newlines for legibility).