Make a great product. -- > this is an iterative process as per me. Unless users come and try it out, you won't know what a great product looks like.
The need is real, and the problem is real. I am one of the users myself. I built it because I felt the need myself. I ran the MVP with 15 others in my network with similar profiles. Quesiton is how to scale beyond that.
Virality can be the key to growth, and it can be engineered.
I almost didn't buy the great book The One Billion Dollar App because of hits clickbait title, but it actually well-elaborates the mechanics (and the mathematics) of viral spread of apps, which not by coincident corresponds to the familiar formulas that people will have seen during the CoViD19 pandemic ("r-coefficient", r or R0 [1]).
For example, if you have a mobile app that gives you something free for each friend you invite to it, it may encourage some folks to share with r friends...
The need is real, and the problem is real. I am one of the users myself. I built it because I felt the need myself. I ran the MVP with 15 others in my network with similar profiles. Quesiton is how to scale beyond that.