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My old pool pump used more energy than my new pool pump and it’s cheaper to pay me to replace it versus future generation and emissions by continuing to use a less efficient applicance. I paid $2000 for the new pump, and the utility only offset $350 of that.

Energy efficiency is why US electric consumption has been flat for so long (since 2008). Besides lighting, most residential load are appliances (refrigerator, washer, dryer, stove, microwave, pool pumps, TVs, water heater) or HVAC. So, those are the efficiency targets. The cheapest kWh is the one you didn’t have to generate and deliver. Very similar to demand response, where you pay consumers to shed non essential electrical loads (nest thermostat rush house rewards is an example of this) when the grid is at capacity.

Similar incentives exist for heat pumps, water heaters, and dryers, as well as for disposing of an old inefficient fridge you might be hanging on to in your garage as a second unit.

https://www.gdsassociates.com/electricity-use-flatline/



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