A guerilla marketing plan for a new language is to call it a common one word syllable, so that it appears much more prominent than it really is on badly-done popularity contests.
Call it "Go", for example.
(Necessary disclaimer for the irony-impaired: this is a joke and an attempt at being witty.)
Amusingly, the chart shows Rust's popularity starting from before its release. The rust hype crowd is so exuberant, they began before the language even existed!