Wow, that 2013 WWDC video is so incredibly impactful. I had no idea I was going to experience what I did when I hit play. It resonates with me so strongly, I honestly wasn't ready for it.
You're right. When I first watched it, I was under no doubt they lived and breathed that philosophy. It matched my perception of their output 100%. Watching it again now, I'm reminded of how I used to feel and how much things have changed.
Yes. I remember it strongly hitting me back then, but rewatching added even more punch. I still agree with the philosophy, but this time I was also wistful for when I could say Apple agreed with it, too.