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I've seen this once before a few years ago with Huawei stuff.

Shouting to the Board of Directors at any company about security risks and geopol implications usually meant screaming into a void.

"But their HQ is here." "We have a solid security annex in the contract!" "Their sales person was here and he promised me." Classic lawyer C-suite talk.

But when the attitude started shifting billions were thrown around to move back to Ericsson.

C-suite people will constantly get these questions and start to feel like they 'have to' go European just like how they all thought we 'had to use Agile' and 'had to do something with blockchain'.

Few forces in economics are stronger than C-suite FOMO.




Herd behavior in CEOs is a very strong problem. It's one thing to make a mistake, but if you make a different unorthodox choice and something goes wrong then it looks especially bad.


One man's problem is another man's opportunity, I suppose.

There is a reason every product page usually has a reel showing what other well known companies 'trust' their solution. It works.


If everyone’s email is down then the ceo might grumble at the golf course and have a nice dinner to apologise from the sales reps next month.

If only your company is down then you’re made and fire the cto

If only your company is up then nobody notices as “the internet is down”.




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