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Wiz is widely considered one of the strongest CNAPP/CSPM products on the market. I haven’t personally tested every single competitor’s solution, but I’ve found Wiz to outperform pan, crowdstrike, and prisma.

To answer your question. Google doesn't acquire Wis because Google can’t build a comparable product themselves. The real driver is that Wiz has already achieved market penetration and trust. Replicating that from scratch would be a massive undertaking, requiring not just a sophisticated product but also the brand credibility, customer relationships, and reputation for reliability. establishing that level of traction and trust is difficult, time-consuming, and expensive. I highly doubt Google would try to build a direct competitor from the ground up when acquiring Wiz allows them to leverage its existing success right away.



I highly doubt Google would be capable of building something like this from the ground up. Just take a look at one of their recent efforts Stadia.




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