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That hasn't stopped them before. Fitbit and Nest, for example. Granted, this is an order of magnitude more money to waste. Maybe they'll come up with a better strategy this time.



Neither of those are enterprise products, though. Looker, as a better comparison, is still available on AWS and Azure.


Google doesn't have a strong record keeping enterprise products around either. I would expect them to absorb this product, release a similar product based on the technology but fully integrated, then sunset Wiz asap.




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