It's interesting to see where the economics align with software. Web advertising paired with search and a browser. And it worked. I can't recall a better outcome supporting modern communication than Chrome and all it contains. The harmony between the business, software and market need was very well aligned. That's falling apart now due to LLM's taking over much of what previously was search, and Google's innovator's dilemma between AI/LLM and traditional search. While the revenues are stronger than ever this seems unlikely to continue long term. So the dynamic is changing naturally. Reminds me of how a strange contemporary religion where believers families take over a planet, resulted in this group building an amazing genealogy web service (familysearch.org). Or how US hegemony naturally leads to it's military, or how the theocratic monarchy of ancient Egypt was good for the masonry industry--even affecting modern tourism, or how Roman roads form the paths leading to today's major European cities.