I’m not sure it’s worth answering the question because to me it almost feels like a straw man in the sense that it’s disconnected from the current reality. I think running a movie trailer before another movies plays and putting up movie posters around the theater is fair play. It’s within the same context and is actually advertising an entertainment product. Further, people go out of their way to watch movie trailers on YouTube.
However, the majority of ads I’m discussing don’t adhere to that. Overall, people are pretty good about finding out about things! If it’s really desired, some will seek it out. Others will learn via word of mouth. Steam is a good example I think where people find games without having to see ads on TV, online, or other areas.
IMHO, something like "Show HN" is not much different than an ad. In some sense, neither is your resume. They are all about letting people know about options. But I can understand that those can be more contextual than other ads.
Show HN is a great example to bring up! I often find the hacky projects a lot more valuable and worth my time than the ones that are clear adverts.
HN can obviously be gamed, but I think when people ask or share tools they use to solve certain problems, that demonstrates a desire to discover something new showing that there are ways to discover valuable tools without ads. That type of discovery is a lot different from an ad on Instagram for a drop ship company advertising its US roots while repackaging cheap Chinese manufactured products. In the latter example, I feel the ad exists entirely to sell something that is completely unneeded rather than to inform about something the person genuinely could find valuable.
> In the latter example, I feel the ad exists entirely to sell something that is completely unneeded rather than to inform about something the person genuinely could find valuable.
Ironically, this is why "targeted ads" are (in theory) beneficial to both sides. Companies certainly would love to sell you their product -- whether you want it or not. But advertisers would rather show ads to people who will want their product (versus those that don't). This is why Instagram is a powerful platform: it knows a lot about you.
The common privacy concern (which is real, but sometimes overstated) is that the more the advertisers know about you, the worse it is. But "Show HN" is kinda the opposite. That's why you like it more.
In any case, I'm not trying to convince you of anything. I personally see ads as a component of commerce. I'm willing to pay to see fewer ads (like Youtube premium) because I value my time. But I accept that websites that earn money from ads deserve to have them seen.
I get what you’re saying, but I definitely think we just view things from different perspectives. To me targeted ads signal consumerism when I think at a certain point you’ve gotta be happy with what you have. Perhaps a targeted ad can know you need to replace a broken coffee maker. But how would it know yours broke, and why can’t you repair the coffee maker yourself?
When you let marketing run things, you get what’s currently happening with Apple. A decline in software quality alongside products designed to be replaced more frequently than they need to be. It’s worse for consumers as well as the environment.
I certainly align with you on paying for YouTube premium to avoid ads. I’m perfectly happy to pay for goods and services. I just wish I could traverse my city without seeing billboards crammed everywhere and someone always trying to sell me something. It’s a wonder why I enjoy The Rolling Stones’ Satisfaction so much haha.
If so: how do you think people will find out about new things? Even, like, a new movie or productivity product?