I was thinking of a theory that from evolutionary instinct people want to be king of their castle, secure against the enemy tribes and having a happy family - prince meets his princess has kids etc. The Democrat woke principles go against that rather - the rival tribes will take your job because you're the wrong skin color or a bunch crossed over the open border, your prince and princess stuff is outdated because male and female is replaced by gender fluidity and trans etc.

I don't have a strong opinion personally but I don't think it's a vote winner. The dems probably should have gone with a popular mainstream candidate like Shapiro say rather the the pro woke, most left voting in the senate Kamala.