You can see that in the lab-grown burger space already: it is a massive opportunity for companies to create an ultra-processed version of meat, and label it as healthy as the public opinion has gone blindly against meat and on the vegan bandwagon. They'll claim it's more eco-friendly, they can sell it 5x the price of beef and rake billions.
Only if you spend too much time online. In the grocery store, I don't see any indication that meat substitutes are gaining traction. If anything, popularity seems to be ebbing. The people choosing fake beef for their burgers are a tiny minority.
True, the point is that the online minority is the loudest and in this day and age they drive change. I heard talks of taxing red meat in UK, for example, which is absolutely ludicrous.
I find it hilarious that the "vegan mafia" has downvoted my comments with no explanation, while the people that actually replied seem to agree with me.
