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> teams forget what the goal of the company is and instead get hyperfocused on their teams KPI's

This is the intractable and unavoidable problem with the use of KPIs as a management tool: Goodhart's Law -- any metric used as a target ceases to be a good measure. https://en.wikipedia.org/wiki/Goodhart%27s_law

You are -- literally -- telling the team, "go make this KPI number go up. Your entire job performance will be evaluated on that basis." It is unsurprising that the team therefore focuses on making that number go up.

If you want teams to consider the goals of the company, or anything at all besides their KPIs, don't use KPIs.



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