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Other corporations seriously have employee handbooks with sentences like this in?

“… instead of starting with his house in the circle that he would live in, we bring it in on a crane 30 seconds into the video. Why? Because who the fuck else on Youtube can do that lol.”



They identified something their customers (viewers) like and the competition can't provide, and play to that unique strength. That's pretty standard, they just give an example instead of obfuscating the principle in management speak.

With some rewording this would be perfect for the USP slide of an investor deck


They do, but usually you'll find it worded something like "Deliver high value, seamless and synerginized entertainment that frontalizes our strengths and inspires diverse modalities of consumer satisfaction"


This guy "corporates"... today you win at "buzzword bingo"!

https://en.wikipedia.org/wiki/Buzzword_bingo


The valve handbook is an interesting read as well, it's very different, but in a way very similar.

Link: https://cdn.akamai.steamstatic.com/apps/valve/Valve_NewEmplo...




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