They're not. Their stock prices are cratering. Bumble just had a widely publicized, horrifically tone-deaf rebranding while trying to expand their market. There have been layoffs.
The problem is that they're losing young people, who seem to feel a lot less pressure to go meet somebody and pair off. They see the existing dating apps as having been designed for a Gen X sentiment, and that doesn't apply to them.
They're still fumbling about for a new hook. They may well find it. But for the moment I don't think it's accurate to say that they're "doing fine".
A recent news story on it: https://www.nytimes.com/2024/03/12/business/dating-apps-tind...
The problem is that they're losing young people, who seem to feel a lot less pressure to go meet somebody and pair off. They see the existing dating apps as having been designed for a Gen X sentiment, and that doesn't apply to them.
They're still fumbling about for a new hook. They may well find it. But for the moment I don't think it's accurate to say that they're "doing fine".