Wow, you're not exaggerating. That actually does bring a legitimate accusation of plagiarism to the table. Compare 0:13 in the LG ad to 0:37 in the Apple version.
Never mind that the artwork itself looks straight out of DALL-E 2, with its orange-bluish cast. Who is calling the creative shots at Apple these days?!
The amber/teal stuff is mostly because it makes the foreground warmer and the backgrounds colder drawing the audience's focus. Or so the theory goes. I think it's just more of a case of "fuck it, no one is going to complain if we do this"
Check out the transformers films - those are the canonical punch in the face in that department.
Never mind that the artwork itself looks straight out of DALL-E 2, with its orange-bluish cast. Who is calling the creative shots at Apple these days?!