Starbucks initially made a lot more money getting people in and out of their stores quickly, with mobile ordering and drive-thrus, but gutted their position as the "third place" where people hung out, sipped coffee and talked to each other.
Steve: I don't really get out on the town. I'm pretty much at Starbucks. In fact, today I was only there for five hours this morning. As I was walking out at 10:00, Jackie, who opened the store at 5:00, and I helped unlock the front door because I'm always there at opening, she said, "You're leaving early."
Leo: So wait a minute. Let me get this straight. You go there at 5:00 a.m.?
Steve: Yeah, every morning I'm there at opening at 5:00 a.m.
Leo: And that's breakfast for you.
Steve: Well, it gets me up and going. And my new deal now I'm so excited about is I've got my Northgate OmniKey 102 keyboard that I have under my other arm. And I've been spending 10 to 11 hours a day there.
Leo: What? Oh, so you're programming there instead of at home.
