When the iPhone came out, it was perfectly positioned. Smartphones weren’t new of course, but they were clunky devices with tons of compromise. The iPhone was designed to fix a lot of the problems around existing smartphones by having great built in apps, a great browser, and great usability thanks to many novel and intuitive forms of interaction. When it came out it was a must-have device and it solved so many problems for so many people.

For everything I’ve seen of the Vision Pro it has represented a solution in search of a problem.