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I mean, bose is known for selling cheap devices as high end for the past few decades. It's not uncommon for the BoM to be ~10% of the final price.


Yeah, and don't get me started on the audiophile perspective on Bose. Bose is an ear candy brand, what you hear out of them is not even close to what the audio engineer intended the experience to be. I won't fault anyone who's fine with them, but I would never buy a pair of Bose.

That being said, they absolutely excel at noise cancellation, and that's because their core market is airmen, Bose is used almost universally by pilots for their in-flight headsets. It's where they make their actual money.


Yes, they're nice headphones overall, but not the best for audio fidelity.


They're also not the best for firmware putting it mildly.

They don't have much of an engineering org anymore, they're just a marketing brand that white boxes contracted out designs.


I dunno, nobody is doing noise cancellation better than them.




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