Didn't Microsoft's hololens first launch around 10 years ago? It was AR rather than VR, but it was absolutely pitched as an early product meant for very specific use cases to act as a proof of concept before consumer versions.
I personally used a HoloLens for a few minutes and it had severe problems with field of view and brightness of the display. AR works for enterprise or the military to train people or present information at least the US military for the HoloLens [1]. Google finally axed the Glass Enterprise project in 2023 which was much longer than the original version.
Google Glass was pretty slick honestly, ahead of its time.
I had a friend that worked on the team for a couple years when it first started. The use case of a headsup display for directions while driving was a great experience.
I had a friend get Google Glass. I tried in on for a few minutes and was pretty disappointed. It was a tiny Android window stuck in the upper right of my FOV. Looking at the hardware, I guess it makes sense, but it’s not what the marketing seemed to be selling, and I expected a more custom UI that would get out of the way, rather than what looked like a tiny phone screen.
It wasn’t mine, so maybe there was more to it that I didn’t get from my brief interaction, but it didn’t leave me wanting more.
Yeah the UX definitely wasn't immersive. I liked the idea of a heads up display and have never really wanted a full display experience, Glass would have fit really well for me.
These days I don't even want that, but that's almost certainly of a combination of getting older and over reacting to how pervasive tech and displays have become.