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> Funny how you say total spending and then argue with a percentage

... so? Total spending is the key factor; Apple gets exposure to 25% of the total human economy by catering to one polity which is also the easiest one to do business in. That's a no-brainer if I've ever heard one.

By contrast, India's economy is only 3% of the world total. [0]

It's interesting to note that this understates US dominance in luxury products - due to being rich-person-friendly, they actually have far more than 25% of the world's rich people - 38% according to page 28 of [1]

Which market would you rather target?

[0] https://data.worldbank.org/indicator/NY.GDP.MKTP.CD?most_rec...

[1] https://www.ubs.com/global/en/family-office-uhnw/reports/glo...



How is this an either-or situation if you could just provide an additional internationalization for 'preferred language english' + 'IP outside of US'?

'less than an inch (11.5mm)' would still be a better specification if you want to have a version where you rather err towards US customers.

I'm not offended by seeing inches, just irritated that you wouldn't cater to the rest of the world.


It's not either-or and they do cater to the rest of the world. But when they release something new, they'll always try to make it work for their US customer base first.

If you check these specs in a month, it'll probably tell you the size in mm. I just checked the iPhone page from here in Canada and it says this: 5.77 inches (146.6 mm)


It says 11.5mm in my mother tongue already. Might just be a slip-up then.




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