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I imagine it's not long before we see hyper-targeted commercials where the actors look like us, live in our city, etc.


Custom AI commercials would be very interesting. Instead of seeing strangers enjoying the benefits of the product, it shows you. A car commercial would show you driving, etc.

Commercials and TV episodes could have a basic "story arc" and then completely customized to the viewer.

Think about the simpson's or something. Imagine that the story of the episodes were kept, but you could swap in the characters and locations. So for instance if you lived in Nashville TN, all the simpson's episodes could be generated to show the settings as Nashville instead of Springfield.

Then you could have the AI switch out the characters to be people you want. Maybe you want to replace Lisa with an AI Simpsons version of you. Mayor Quimby with Nashville's actual mayor, etc.


This sounds absolutely dystopian.


> Custom AI commercials would be very interesting. Instead of seeing strangers enjoying the benefits of the product, it shows you. A car commercial would show you driving, etc.

I think it'd kind of defeat the point - I can't imagine a person that'd want their likenesses to be used to market to them. It'd be a disaster. Setting swaps are more realistic, though at the point where things get good enough for that to be possible, we may just see completely on-demand newly generated media instead of modifying what already exists.


If I saw myself onscreen telling myself to buy a product I've never seen or used: I would not buy that product or use that service. It feels violating to have your image used against your best interests (of not being manipulated to be capitalism's bitch) like that.

That is a hell-scape (to me).

Inserting yourself into shows... that's feels different, but my gut tells me advertisers will corrupt that idea quickly. Product placement...


With most things, Today's hell-scape is Tomorrow's Hippie Idea, Day After Tomorrow's Normal, and Next Week's You-Are-Cancelled-If-You-Don't


Could you show any example of that pipeline? I'm trying to think about technology not using which would result in being cancelled, but can't come with anything


Oh lord no thank you


There was some monitoring company that used to have creepy web ads that would show the actual company you worked at in the ads.

If anything it was a turn off and I was confused how they knew where I worked.


They were probably using the ASN for your IP, and your company had its own.

I used to get ones that said “Comcast user you are insecure” and stuff.


Wow, I would imagine this being very effective in election campaigns (for better or for worse, probably for worse).


Nothing stopped doing so before AI - just slam a photo of your friends to the ad.




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