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Apple seems to do well with products that are essential. Phones, computers, iPads, airpods, even iPods were essential to walk around the city and listen to music.

The Vision Pro is like Google Glass, a none essential luxury item that seems cumbersome.

I don't think this will make it TBH. But perhaps it does. And if so, seems a bit dystopian.



I think your comment is pure hindsight. I don’t get how you’d tag the iPad as essential when we already had the iPhone?

You also seem to forget the huge success of not-so-essential AirPods and to a lesser extent, Apple Watches.




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