These rules were already breaking apart even in 2013. We lost consistency with the advent of CSS-based UI, where design had free reign. This devolved into every site and app doing its own thing for UX. Now we have interfaces with zero visual affordances and you have to basically discover by trial end error what each swipe/long-press/drag/click does.
Funny enough, with flash gaining traction in the early 2000s, there was a huge barrage of "mystery meat navigation" which was criticized heavily by the UX community, and it ended up falling out of favor for some time. Yet, we're back to "mystery meat navigation" yet again.
Funny enough, with flash gaining traction in the early 2000s, there was a huge barrage of "mystery meat navigation" which was criticized heavily by the UX community, and it ended up falling out of favor for some time. Yet, we're back to "mystery meat navigation" yet again.