As much as I hate Elon, I do think that a proven 'better than a human by [X]times.' is a fair metric...as long as it is independently verified in ALL situations AND the company takes responsibility for the outcome.
My theory is that as we face climate change more and more and as the economy goes out of whack owning a car will be a privilege for the rich and super rich. Sort of like it's already the case in parts of Europe.
At that point this self-driving crap is going to look ridiculous. Even without it it's ridiculous testing this technology on public roads and gambling with everyone's life.
Highway self-driving is mostly a solve problem (except maybe Tesla which will occasionally fuck it up). Urban areas are where the problems are at nowadays.