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> Feels like even when a company provides a way to get rid of ads, many people still won't pay.

I don’t think it’ll ever be possible to get everyone to pay, but if it’s easy to pay and priced low enough, paying becomes the easiest option for a lot of people. Why bother pirating music in 2023 when any number of music streaming services are about $10-11/mo?

YouTube Premium bundles YouTube music and costs $19/mo. This is higher than (or on par) a lot of streaming subscriptions.

Another annoyance is that it’s bundled with a music service. Some non-US markets experimented with a cheaper ad-free-YouTube only tier for less than half the price. When that tier of service can be offered, it is very hard to think most of the $19 goes towards storage, bandwidth, and operational overhead.




Keep in mind this is a random reddit thread I found and I can't vouch for the information, but: https://www.reddit.com/r/youtube/comments/177353i/you_should...

According to that, $8.55 of your $19 would go to the creators. Presumably the other $10.45 goes for storage, bandwidth, operational overhead, and profit.


Interesting! I haven’t done much digging but that is a much larger share than I was expecting.




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