> "Both “bury the lede” and “bury the lead” are acceptable spellings of this phrase... Whether to use “lede” or “lead” depends on your audience and context. If you’re writing for a news publication or using the term in a journalistic context, “lede” is the preferred spelling. However, if you’re writing for a general audience or not referring specifically to journalism, either spelling is acceptable."
> "The spelling lede is an alteration of lead, a word which, on its own, makes sense; after all, isn't the main information in a story found in the lead (first) paragraph? And sure enough, for many years lead was the preferred spelling for the introductory section of a news story. So how did we come to spell it lede? Although evidence dates the spelling to the 1970s, we didn't enter lede in our dictionaries until 2008."
etymologyonline says at least 1965. Other sources date to 1950.
The term was invented to distinguish the head paragraph of a story specifically because it would cause confusion with "lead", which at the time was widely used in newspapers to refer to lead type and to actual strips used to add spacing between lines (indeed it's still called "leading" in typesetting). It is standard newspaper jargon. But more importantly, "bury the lede" is specifically a newspaper phrase. I think that saying it should be changed to "lead" for the uninformed is like saying that you should change "Smalltalk" to "Small Talk" when addressing the uniformed. No! It's Smalltalk.
More importantly, HN is definitely not the uniformed when it comes to newspaper printing technology and journalism.
But "lead" ("what leads in") is what it derives from, and nobody uses lead type anymore. So any motivation for "lede" is gone, except tradition of a handful of decades.
Every authoritative source says "bury the lead" is a perfectly acceptable variant, and nowadays there's no reason not to return to it. English spelling is already complicated enough that the last thing we need to be doing is to be introducing extra spelling variations.
